Music Album: Gravity by Bullet For My Valentine releases June 29

Robin LynnMusic, New MusicLeave a Comment

Bullet For My Valentine releases “Gravity” June 29

 

The Welsh metal band Bullet For My Valentine is releasing their latest album, titled “Gravity” today, June 29th. With this new album being described with praise as “delicately balancing film-score electronica and icy synths in their trademark hellfire of hard rock” or “catchy-as-hell, pop-hook anthemia has been melded with slick, glossy production that gleams like chrome, yearning to be played in arenas and on mainstream radio”, this new album is a huge departure from their hard rocking sound.

Bullet for My Valentine has stripped down from the pounding, racing, ferocious sound they’re known for and traveled into something shinier, more mainstream. And it’s a huge gulf. It’s almost nothing like their previous five albums, which were all in the metal vein. “Gravity” is a something else entirely. There are hints of their old sound in it, but it’s really not the same.

“Over the last 12 months, I’ve been thinking about the word contemporary a lot,” reveals singer/guitarist Matt Tuck, in the publicity run-up to release. “And I feel this is a contemporary record. It’s not an old school, heart-on-your-sleeve influences thing. We’ve done that so let’s move forward and make the band more interesting. We don’t want to alienate anyone… but we don’t want to write the same shit anymore. Metalheads will enjoy this, I actually feel the softer electronic parts make the heavy moments even more crushing. It’s about engaging the listener and taking them on a journey, messing with their heads a bit…”

“This is me pouring my heart out into song,” continues Matt. “It’s all about that journey. I picked up my guitar, even though I didn’t really want to, and it’s like I couldn’t stop it, like I couldn’t fight it… Something boldly experimental can’t be done on a whim, we had to be comfortable and eventually we got there. The album is so up and down, so positive on tracks like “Not Dead Yet”, which is all about seizing the day and catching the moment. Then “Under Again” is all about the crushing depression I had about a year ago. The whole thing captures the character of… well, me – with some help from [producer] Carl Bown. There’s so much weight to this music without being complicated. That’s exactly what this album is: very uncomplicated.”

 

Here’s the latest single from the album, titled “Letting You Go”

 

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Robin LynnMusic Album: Gravity by Bullet For My Valentine releases June 29